Thursday, July 23, 2009

Advanced Google Analytics Usage

Most of the webmasters out there content themselves with the default Google Analytics(GA) setting, but actually the default configuration is no more than the tip of an iceberg.

I'd like to blaze the path and introduce here a few advanced usage. Keep in mind that by sticking to the default setting of anything, you are only going to see the tip of an iceberg.

1. Use
_setVar() to define custom segments by using Google Analytics. And here are various solutions to defining custom segments on your site.

2. Use __addOrganic and _addIgnoredOrganic to further strengthen your Google Analytics referral setting.

3. Use _trackPageview() to fine-tune your Google Analytics pageview report.

These are just a few of a full bucket of amazing functions GA has to offer! Webmasters, let's dig deeper!

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